Guides
What we learned building a retailer programme
No white paper to download in exchange for your address. Articles you can read in ten minutes, and that are useful even if you never work with us.
- 7 min read
Why retailer programmes run out of steam after three months
The launch goes well. So do the first three weeks. Then the curve drops. Five causes come up almost every time, and none of them is technical.
Read the guide → - 6 min read
Photo missions: what you really check on a shelf
A photo mission is only as good as its brief and its checklist. Here is how to write them so that a shop manager understands in ten seconds and an operator decides in five.
Read the guide → - 8 min read
Rewarding retailers in Algeria: the legal framework you need to know
Premiums, gifts, raffles, personal data: the laws to know and the questions to ask your adviser before launching a programme. A summary for information, not legal advice.
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